Email
[email protected]

Phone
+39 345 4789324 Giulia
+39 3407377405 Giorgio

Discovering "
" Unusual Characters

Speakers, presenters, creators, designers: professionals coming from all over Italy and abroad to share knowledge, tools, and new ways of thinking about wine, hospitality, and the stories of different regions. Real encounters, thought-provoking content, intersecting horizons.

Speakers & Trainers

Every morning, the San Pietro Monumental Complex hosts two parallel, free professional development programs:

Insolito Academy

Vertical training for the Ho.Re.Ca. sector, featuring workshops on communication, management, sustainability, and new digital tools. Led by university professors, entrepreneurs, and industry innovators.

GAIN Academy

An international program organized by Growth Advisors International Network, featuring professionals from around the world. Focus on hospitality tech, data analytics, digital twins, AI applied to hospitality, NFTs, and immersive environments.

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Conference Guests and Speakers

In addition to the workshops, the program features talks, panel discussions, and open sessions with leading figures from the worlds of food, wine, hospitality, and innovation. Topics range from journalism and AI to the digital twins of the wine tourism metaverse, and even a comparison of major Italian and European DOCs. All events are free, subject to availability.

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Enza Bergantino

Head of Digital & Partner at JacLeRoi, a “radical-gastronomic” agency that develops strategies and narratives for food and wine in Italy and abroad. As the deputy representative for Emilia-Romagna with Le Donne del Vino, she moves effortlessly between analysis and poetry, KPIs and the rituals of the wine glass, convinced that communicating about wine means creating culture—not just marketing.

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Stefano Nincevich

Deputy Editor-in-Chief of *Bargiornale*, Italy’s leading magazine dedicated to the beverage and hospitality industries. Journalist, researcher, and storyteller.

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Manuela Soressi

A journalist for *Il Sole 24 Ore*, *Sale & Pepe*, and other magazines, and an expert on the agri-food sector and emerging consumer trends.

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Lluís Tolosa

A Catalan sociologist and author, he is one of the best-known wine writers in Spain and Europe. Editor of *La Guida dei Vini de La Avanguardia* (Barcelona).

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Pasquale Ancona

A professional journalist and head of digital content at Milano Finanza and Class Editori, she has been coordinating the publishing house’s social media division since April 2024, with a focus on content strategy.

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Davide Astori

He holds a bachelor’s degree in classical studies, a Ph.D. in Romance studies, and is a journalist and associate professor at the University of Parma; he is a scholar of languages and cultures.

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Francesco Bonomo

Freelance chef, winner of the “Couscous World Championship,” and creator of Marsala’s award-winning “Wine Up” menu; recognized as a “Guardian of Local Identity.”

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Carson Booth

An international expert in technology and hospitality, formerly Global VP of Starwood Hotels and CEO of SnapShot (Shiji Group). He currently serves on global boards in the industry and is a speaker at the GAIN Academy at Insolito Marsala 2025.

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Luis Martins

An expert in augmented and virtual reality, VP of XRSI Europe, and CMO of KIT-AR; co-author of the book *Metaversed – See Beyond the Hype* (Wiley, 2023).

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Alessandra Campisi

As president of the Syracuse Lemon PGI Consortium, she embodies a new generation of female agricultural entrepreneurs: educated, dynamic, and committed to sustainability. At the helm of Campisi & Russo, she has transformed her connection to eastern Sicily into a model that highlights regional identity, product quality, and an international vision.

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Camilla Carrega Bertolini

CEO of Castello di Volognano and Program Director at the Rome Business School. With a PhD in Agricultural Biotechnology, he leads entrepreneurship, training, and international consulting projects in the food and wine sector.

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Michael C. Cohen

Co-Founder & Managing Partner of GAIN – Growth Advisors International Network, a global network of advisors for the travel and hospitality industries.

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Daniel Grozdanov

Metavisor at GAIN, with extensive experience in augmented reality, VR, and Web3 in the travel and hospitality industry. As the founder of Imagine360 and Director of 3D & XR at UgoVirtual, he drives innovation and immersive strategies in the global digital landscape.

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Zoe Koumbouzi

A creative and communications leader with over 20 years of experience in digital media, she supports the Travel & Hospitality sector with LinkedIn strategies and communications projects that truly connect with the audience.

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Paolo Lottero

Consultant and trainer, Head of Communications at AIS; projects in wine marketing and digital strategies.

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Marco Porzio

President of FICE—the Italian Federation of Food and Wine Confraternities; he is also the Gran Casaro (head of ceremonies) of the Gorgonzola Confraternity of Cameri.

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Simone Puorto

A techno-philosopher and international consultant in hospitality technology, he is Head of Emerging Trends & Strategic Innovation at Hospitality Net and an MBA instructor at numerous European universities.

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Rachelle Peterson

CEO of LOQIA, a media and research company specializing in hospitality and technology; analyst and speaker.

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Alessandra Ravaioli

An agronomist and journalist, she founded and served as president of the National Association of Women in the Fruit and Vegetable Industry. She is a director of RP Circuiti, a communications agency specializing in the international promotion of “Made in Italy” food products, as well as PDO and PGI products.

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Roberta Razzano

Chief Design Officer of the Future Cooking Lab spin-off at the University of Parma; teaches at the Scuola Politecnica di Design in Milan; director of the Laboratory of Gastronomic Physics at the University of Parma.

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Isotta Rosboch

A food writer and “gastronomade,” I left my career in law to write about food and wine. After working at Eataly in Chicago and Pitti Immagine in Florence, I now work in F&B consulting and communications, and I founded Slow Chianti Retreat.

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Alberto Salarelli

Professor at the University of Parma, an expert in digital documentation and gastronomic bibliography; member of regional and museum scientific committees.

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Michael Shelton

Founder & CEO of Mymenu, a digital platform for menus and ordering in the hospitality industry.

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Artist-in-Residence

Some of the most interesting creators in the food & wine, culture, and lifestyle scenes will be visiting Marsala to share their perspectives on the city. Posts, videos, stories, and Reels will offer a grassroots, authentic, real-time account.

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Eva Andrini

Born in 2004, she is a student and young food creator who brings a fresh, contemporary style to the kitchen, characterized by seasonal ingredients, indulgent desserts, and well-balanced recipes. In 2024, she published her first book, *Per passione*.

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Culinary Rate

Taste, share, and cook the culinary treasures of Italy and the world. After a career as a chef, he now travels and shares his experiences through multimedia content.

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Elisabetta Roncati

Consultant, writer, teacher, and digital creator in the fields of art and culture. She is the digital face of Exibart magazine on TikTok. Under the Art Nomade Milan brand, she has more than 100,000 followers on social media.

Unusual Menu

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